---
product_id: 11350294
title: "CustomerCentric Selling, Second Edition"
brand: "bosworth"
price: "€ 82.29"
currency: EUR
in_stock: true
reviews_count: 8
url: https://www.desertcart.sk/products/11350294-customercentric-selling-second-edition
store_origin: SK
region: Slovakia
---

# CustomerCentric Selling, Second Edition

**Brand:** bosworth
**Price:** € 82.29
**Availability:** ✅ In Stock

## Quick Answers

- **What is this?** CustomerCentric Selling, Second Edition by bosworth
- **How much does it cost?** € 82.29 with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.sk](https://www.desertcart.sk/products/11350294-customercentric-selling-second-edition)

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- bosworth enthusiasts

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- Trusted bosworth brand quality
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## Description

CustomerCentric Selling, Second Edition

## Images

![CustomerCentric Selling, Second Edition - Image 1](https://m.media-amazon.com/images/I/71vh1mW4aaL.jpg)

## Customer Reviews

### ⭐⭐⭐⭐⭐ Current state of the art selling methodology, specially for software
*by J***S on May 21, 2010*

Customer Centric Selling or CCS for short is an excellent sales methodology. It looks like the last version in a series of books that has been written in the last 15 years or so. It started with Solution Selling by some of the authors of CCS.The book can be seen as a companion to the courses offered with the same name. The interesting thing is that most of what is essential in the course is in the book. One may think that the book is enough for you to go on and practice the method. This may work well for seasoned people. I would say that the book is a companion to the course, because some concepts are better explained in the book, on the other side the course provides a person with some role playing experience that will help in learning a new method.The methodology behind this book is very logical. The key framework, that you have behind it, is to make the sales effort a project to help the customer follow a series of steps in a major decision process related to buying a product or solution to a business problem. The fact that the book has examples related to software products make it very useful if one is in this business. CCS is a methodology that also makes sense specially for consultants, who have to identify a problem, and guide the customer through a decision process that will result in the proper solution.

### ⭐⭐⭐⭐⭐ Selling at its best!
*by D***D on December 13, 2012*

I had to purchase this book as a onboarding process for a new job. At first I was a little skeptical but once I started to read it, I thought to myself , " Wow, this is good stuff."It was great because as I finished the book and started a new position we started talking about and it all started to make sense.This is an awesome read, and it has helped me close alot of business as a Sales Consultant for a Software Firm.As the world changes we must continue to adapt with all the new social media and sales methods.I stand by the customer centric approach and will recommend any sales professional to read it if you want to have an edge in the business.Agian, get this book, if anything buy the kindle version for next to nothing and I promise it will increase your sales pipeline and help you close.Best,D

### ⭐⭐⭐⭐⭐ Awesome Enterprise Sales Methodology
*by H***G on March 10, 2010*

This is a fantastic book on consultative selling methodology. I highly recommend it. You can't really read it as an independent sales person however and expect to achieve results. It is an "enterprise" sales methodology requiring a re-engineering of sales process and culture across marketing, sales and sales management. If these organizations can come together and implement the methodology consistently, I have no doubt that tremendous results can be obtained. If you are a "traditional" seller as defined by the authors (and proud of it), and you read this book, you will come away either transformed or disdainful. If you're one of the ones that comes away disdainful, please don't try to sell me anything.

## Frequently Bought Together

- CustomerCentric Selling, Second Edition
- The Challenger Sale: Taking Control of the Customer Conversation
- SPIN Selling

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*Product available on Desertcart Slovakia*
*Store origin: SK*
*Last updated: 2026-02-21*