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🌱 Pure, gentle, and clean — because your baby deserves the best!
ATTITUDE Baby Lotion is a dermatologist-tested, fragrance-free moisturizer made with 98% naturally derived, plant-based ingredients. EWG Verified and free from harmful chemicals, this 16 fl oz pump bottle delivers lightweight, fast-absorbing hydration enriched with shea butter, coconut, and sunflower oils. Perfect for sensitive baby skin, it’s vegan, cruelty-free, and designed for daily use to keep skin silky soft and healthy.

| Asin | B07J4KHSMC |
| Best Sellers Rank | #23 in Baby Lotions |
| Item Model Number | 16625 |
| Language | English, French |
| Manufacturer | ATTITUDE Bio Spectra |
| Product Dimensions | 2.76 x 2.76 x 8.07 inches; 8.16 ounces |
| Upc | 626232166255 |
User
Babies Lotion
We absolutely love this lotion for our baby. It goes on smoothly, absorbs well, and leaves our baby’s skin feeling soft and hydrated without any greasy residue. It also has a gentle scent that isn’t overpowering, which I really appreciate for sensitive little ones.We’ve noticed it helps keep dryness away, especially after baths, and it hasn’t caused any irritation at all. It feels like a high-quality product and has quickly become part of our daily routine.Overall, we’re very happy with it and would definitely recommend it to other parents looking for a gentle, effective baby lotion.
User
Smells so fresh and so clean cleannn
I like this lotion for my newborn. Lightweight yet hydrating. Non greasy. The scent is really good, smells nice and clean but not overwhelming. Will definitely buy again.
User
Our favorite go to lotion!
We love the ATTITUDE Baby Lotion! It’s gentle, lightweight, and absorbs quickly without leaving a greasy feeling. I feel confident using it on my baby’s sensitive skin since it’s EWG Verified and dermatologically tested—no harsh chemicals or unnecessary additives.It keeps my baby’s skin soft and hydrated all day, even during dry winter months, and the scent is light and pleasant. The packaging is convenient, and a little goes a long way.Highly recommend for parents looking for a safe, effective, and gentle moisturizer for their little ones!
User
Unscented and Gentle
Bought this lotion after trying the unscented laundry detergent and it did not disappoint!! It is smooth and hydrating for baby without causing any skin irritation. Bottle is a good size for the price, too!
User
Best Lotion!
ATTITUDE is the only brand I use for my daughter’s products. I love that it’s EWG verified. The product actually smells good too which is harder for some other products. I think the size of the bottle lasts us awhile and you get a good bang for your buck. This product also goes on the skin evenly and without any residue. It helps my daughter baby acne on her face.
User
Great everyday lotion
TTITUDE Baby Lotion, Fragrance-Free Gentle is a lightweight, gentle moisturizer that works well for sensitive baby skin. I like that it’s EWG VERIFIED™, which adds reassurance about its clean ingredient profile and absence of harsh chemicals or fragrances.The texture is smooth and absorbs fairly quickly without leaving a greasy or sticky residue. It provides light hydration that works well for everyday use, especially after baths or for mild dry skin.Since it’s fragrance-free, it’s a good option for babies or anyone sensitive to scents. It feels calming and simple, without unnecessary additives.Overall, this is a clean, gentle baby lotion that focuses on mild hydration and sensitive skin safety. It’s a dependable everyday moisturizer with a trustworthy ingredient profile.
User
Great nontox lotion
Love the brand and how nontoxic it is for my baby. Lightweight no scent goes on great. No issue with sensitive skin. Great value for the money
User
Changed the formula?
We used this lotion for months and loved the clean ingredients and that it was fragrance free. Recently (July/Aug 2026) my daughter broke out in a rash on her face twice almost immediately after using. I filed a return with Amazon and was sent a replacement for free. This bottle smelled slightly rancid so we will be changing to something else. Disappointed!
User
Very good body lotion
Make my skin smoother, very good product, the smell is great also.
User
Irritates skin
Irritation on baby’s face, so not sure what’s there in the composition but it’s not great! And I am not the first one noticing that (saw other comments below) so watch out!
User
ممتاز
استخدمه لنفسي خاصة ان بشرتي حساسة واحتاج لوشن خالي من اي مواد ضارة.. خفييف جدًا وبسرعة تمتصه البشرة وماله اي رائحة مزعجة10/10 👍🏻
User
Good quality
Big fan of attitude than mustela
User
Buena pero irrita el rostro
Crema apta únicamente para el cuerpo de los bebés, si lo colocas en el rostro les irrita horrible, lo cual se les quita en un par de horas pero no es lo ideal.
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