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🌟 Unlock your hair’s brilliance with every touch!
Aveda Brilliant Universal Styling Creme is a rich, versatile styling product designed for medium to thick curly and coily hair. It defines texture, seals in moisture, and adds a natural shine using certified organic aloe and other humectants. This 5 fl oz creme is vegan, cruelty-free, and free from harmful chemicals, delivering eco-conscious luxury with a signature jasmine, rose, and clove aroma. Perfect for daily use on damp or dry hair, it offers customizable styling with a lightweight, non-sticky finish.



























| ASIN | B0016JFHEI |
| Best Sellers Rank | #52,734 in Beauty & Personal Care ( See Top 100 in Beauty & Personal Care ) #446 in Hair Styling Creams & Lotions #616 in Hair Styling Gels |
| Brand Name | Aveda |
| Customer Reviews | 4.4 out of 5 stars 597 Reviews |
| Global Trade Identification Number | 00018084811023 |
| Hair Type | All, Medium, Thick |
| Item Form | Cream |
| Item Volume | 150 ml |
| Item Weight | 5 g |
| Liquid Volume | 5 fluid ounces |
| Manufacturer | Aveda |
| Material Type Free | Paraben Free |
| Number of Items | 1 |
| Product Benefits | Versatile rich hair styling cream defines texture, adds + seals in moisture on medium to thick curly and coily hair Product Benefits Versatile rich hair styling cream defines texture, adds + seals in moisture on medium to thick curly and coily hair See more |
| Scent | Jasmine |
| Scent Name | Jasmine |
| UPC | 885332679113 018084811023 885892197768 |
| Unit Count | 5 Fluid Ounces |
A**E
The Aveda is an awesome product
The Aveda brilliant styling creme is my favorite, it does the job, it's creamy but not sticky, smells wonderful! Went to the salon, said they didn't carry it anymore, so I order it from Amazon, same price like the salon! I been using this product for over 15 years!
A**R
Perfect
Love Alveda products. A tiny bit goes along way for extra shine.
S**N
Versatile
This stuff is amazing. You absolutely need to own this product. I remember my mom using this product when I was really young- I'm talking elementary school. I'm in my early/mid twenties and one day I realized that this product was amazing when my mom used it years ago. Aveda isn't carried around me, so I opted to purchase it via Amazon. I received it a few days later and I remembered why this product is a holy grail item! You can basically use it for anything. Today, I decided to throw a little bit in my hair after the shower to tame the frizz. No heat necessary. However, it is an AMAZING pre-blow dry creme. It will hydrate your hair, get rid of the frizz, and protect it. You'll see and even smell the difference. The fragrance is great and long lasting. Also, I know this product isn't the cheapest, but a little goes a long way. In fact, you need to be really careful and only use a tiny bit. Using anymore than a drop may lead to a greasy mess. Be sure to apply it little by little, or else you'll have to wash your hair out and blow dry it again!
P**X
BUY THIS!!
This is The Best Smelling and Moisturizing cream for my curly hair, frizzy hair
A**E
Old product
I’ve purchased this before in person from salons and it’s a great product, but this time it was thin (not thick as it should be) and quickly separated into liquid, becoming unusable. I suspect this is old product. Just replaced it with a bottle from a salon and it’s a completely different consistency.
M**E
High shine!
amazing shine and hold, but the formula separates! I mix it with another cream, and it brings the shine!
T**.
Moisturizer
Smells so good plus very moisturizing. Non greasy Light weight
H**S
Aveda Brilliant Universal Styling Creme
I LOVE ALL AVEDA HAIR PRODUCTS - ESPECIALLY THIS ONE!
X**I
Expired
Bought it July 2025. It has expired in March 2025.
P**G
Brilliant Product!!! Just like the name!!!
This was an excellent product, smelt and felt great on my hair, I have afro type 4B natural hair and it didnt leave any greasy residue and my hair looked and felt stronger, would highly recommend this product.
B**Y
Great styling product
Love this styling cream, you only need a little. This is the same cream that my hair dresser uses.
B**M
Super für Naturwellen oder Naturlocken
Die Stylingcreme ist gut zu verteilen, klebt nicht und hinterlässt ein gelungenes Finish. Einfach ins nasse Haar und/oder nach dem Fönen in die Locken bzw. Wellen einkneten und fertig. Der Duft ist angenehm erfrischend und langanhaltend. Ich habe die Creme bisher nur einmal verwendet und bin positiv beeindruckt. Nun habe ich die Creme wirklich sehr oft getestet und kann es gar nicht glauben, wie schön meine vorher trockenen Naturwellen doch fallen können. Wer wie ich sehr dickes, naturgewelltes und mittellanges Haar hat, dem kann ich es nur wärmstens empfehlen. Ins nasse Haar (etwa Walnussgröße) eingeknetet, gefönt und dann noch ein klein wenig Kokosöl, dann glänzen die Haare, fühlen sich griffig und gut an. Sie fühlen sich nicht mehr trocken und splissig an, sondern sehen einfach gesund aus. Auch das Puschen ist weg, sie haben eine angenehme Schwere bekommen.
E**E
Smells gorgeous and makes hair shine
Smells gorgeous and moisturises hair. Only need a tiny amount, so good value.
Trustpilot
1 month ago
2 weeks ago