---
product_id: 32771616
title: "Business Essentials for Strategic Communicators: Creating Shared Value for the Organization and its Stakeholders 1st ed. 2014 Edition"
brand: "m. ragase. culp"
price: "€ 91.56"
currency: EUR
in_stock: true
reviews_count: 8
url: https://www.desertcart.sk/products/32771616-business-essentials-for-strategic-communicators-creating-shared-value-for-organization
store_origin: SK
region: Slovakia
---

# Business Essentials for Strategic Communicators: Creating Shared Value for the Organization and its Stakeholders 1st ed. 2014 Edition

**Brand:** m. ragase. culp
**Price:** € 91.56
**Availability:** ✅ In Stock

## Quick Answers

- **What is this?** Business Essentials for Strategic Communicators: Creating Shared Value for the Organization and its Stakeholders 1st ed. 2014 Edition by m. ragase. culp
- **How much does it cost?** € 91.56 with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.sk](https://www.desertcart.sk/products/32771616-business-essentials-for-strategic-communicators-creating-shared-value-for-organization)

## Best For

- m. ragase. culp enthusiasts

## Why This Product

- Trusted m. ragase. culp brand quality
- Free international shipping included
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## Description

Full description not available

## Images

![Business Essentials for Strategic Communicators: Creating Shared Value for the Organization and its Stakeholders 1st ed. 2014 Edition - Image 1](https://m.media-amazon.com/images/I/71MULHIhOmL.jpg)

## Customer Reviews

### ⭐⭐⭐⭐⭐ Great business introduction for ANY non-business professional
*by A***X on January 5, 2021*

This text centers its context around corporate communications professionals, but the business fundamentals explained within are good for any corporate professional without a business education. Surprisingly well-written and engaging for an academic text, the authors break down all the fundamentals one might need to know working in a business environment. They explain the concepts in terms almost anyone can understand, and point the reader to appropriate resources for further learning. Well worth the purchase - I am a technology professional and read this on my own time, outside of work and academic pursuits, and ultimately recommended it to several peers.

### ⭐⭐⭐⭐⭐ In 1988 I'd have run from this book; In 2015 I sought it out...
*by P***Z on April 16, 2015*

Culp and Ragas clearly point out: Times have changed and the roles of and expectations for professional communicators has grown accordingly.In my college days of the 80s, the only "business" course I took was aptly named, "Business For Non-Business Students." At the time I was grateful... A few decades later, an abrupt pivot into working with startups and investors, coupled with a healthy mix of panic and ignorance sent me scrambling for a B101/2 resource. Thankfully, I found one here.Straightforward, well-researched and written like your dad trying to offer you genuinely helpful advice, "Business Essentials" should be, in my professional opinion, on the quick-reference shelf of every professional communicator, young or old. Whether you work with investors, a corporation, non-profit, brands or an agency, there is something here for you.If I return to teaching, this will be required reading for my students as an entire semester's curriculum lay within.Disclaimer: I worked with Ron Culp previously, and he has graciously served as one of my professional mentors for the past decade. Nevertheless, I was prepared to be a brutally honest critic - as my expectations of this book were astronomical. I am pleased to say those high expectations were met.

### ⭐⭐⭐⭐ Four Stars
*by S***N on January 22, 2016*

Easy to understand.

## Frequently Bought Together

- Business Essentials for Strategic Communicators: Creating Shared Value for the Organization and its Stakeholders
- Cases in Public Relations Management: The Rise of Social Media and Activism
- The Associated Press Stylebook: 2022-2024

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*Product available on Desertcart Slovakia*
*Store origin: SK*
*Last updated: 2026-02-24*