Is this shampoo for red hair?

Colorful Anti-Fade Shampoo helps fight the fade of all vibrant hair colors – from brunettes to redheads, blondes and beyond.

Does the shampoo actually put color into your hair?

Unlike our Color Balance or Color Infuse Shampoos, which deposit color into the hair, this Colorful Anti-Fade Shampoo prevents hair that’s been colored from losing its investment shade.

Does the product contain sulfates?

No. The entire Colorful line was developed free of SLS/SLES sulfates.

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Description

🎨 Lock in your color, unlock your confidence!

LIGHTWEIGHT LUXURY - Gentle yet effective cleansing without stripping color.
SALON QUALITY CARE - Formulated by Joico, trusted by professionals worldwide.
VIBRANCY THAT LASTS - Keeps your hair color fresh and radiant, wash after wash.
DEEP HYDRATION BOOST - Infuses moisture to prevent dryness and dullness.
PROUDLY MADE IN THE USA - Crafted with premium ingredients for superior results.

Joico Colorful Anti-Fade Shampoo is a luxury haircare product designed to protect and extend the vibrancy of color-treated hair. With a hydrating formula and advanced anti-fade technology, it preserves hair color for up to 8 weeks while providing gentle, salon-quality cleansing. Packaged in a sleek 285g bottle and proudly made in the USA, it’s the go-to shampoo for professionals and color enthusiasts alike.

Common Questions

Are the products genuine and authentic?+

Yes, all products are sourced directly from authorized retailers in the US, UK, UAE and India. We maintain strict quality control processes and verify each product before shipping. All items come with applicable manufacturer warranties and are covered by our standard return policy.

How long does delivery take and is it reliable?+

Delivery times vary by destination country, typically ranging from 3-9 business days. Each order is fully trackable through our system. We handle all customs clearance and use reliable courier partners for last-mile delivery. You'll receive regular updates about your order status via email and our app.

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Desertcart is an international e-commerce platform operating since 2014. We securely process thousands of orders globally each day. Every product goes through our quality verification process before delivery, and we provide end-to-end order tracking, 24/7 customer support, and a comprehensive returns policy to ensure a safe shopping experience.

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Our prices include the product cost, international shipping, import duties, customs clearance, and local delivery charges. We handle all customs and import procedures, ensuring there are no hidden fees upon delivery. PRO members receive additional benefits including free shipping.