Seventh Generation Laundry Detergent, Ultra Concentrated EasyDose, Fresh Lavender, 23 oz, 66 Loads (Packaging May Vary)

Not Worth the price.

This detergent is effective in cleaning, but is unscented and gentle. Have found it to be gentle enough even for a baby’s clothes, without any issues. The bottle is handy for measuring how much detergent to use, although I typically use more than one squirt per load. It is concentrated, so even though the bottle looks small, there are a lot of loads in there. Would recommend.

One bottle received. Usually the so called Lavender scents of many products are not even close to Mother Nature's fragrances. As a matter of fact they are often too strong and chemical smelling. Seventh Generation has found a natural scent for their Lavender laundry soap with no chemically smell at all. Some of us are pretty sensitive to it so we are limited in its' use. ( no stars taken off for this ) It does get clothing, bedding, dish cloths and towels quite clean; as clean as most harsher products available. So far we haven't seen any fabric 'wearing' or changes that usually happen with every wash. With the convenient tip and 1 squeeze per load it would be easy to get the 66 loads it says it can handle. Our problem with this is that we often do small loads and squeezing the bottle to expel a lesser amount is pretty awkward and can get messy. We've had to squeeze the full 1-squeeze-amount into a container and portion it out that way. Although it is a minimal inconvenience, it takes away a bit from the original purpose of just 1 squeeze per load. It does however give us a few more loads from the bottle so it balances out in the long run. For us, it weren't for the scent this would be close to perfect. First glance probably makes you think that the high price is too much but even at just 66 loads it works out to less than 50 cents per load. Doing smaller loads will obviously coast less per load. Seventh Generation products are fast becoming a staple in our household. They seem to be cornering the market for continually providing high quality, nature based products with reasonable pricing and a much lesser negative impact on the earth.

I love this laundry soap because it has clean ingredients and it cleans my clothes just as good as any other brand that I’ve tried. I have very sensitive skin and I can’t stand artificial fragrances, so this natural lavender scent is so nice to have. It’s a very light, fresh, natural, plant derived fragrance. My laundry always feels soft and stays smelling good. I have always wanted to try this concentrated bottle, and I’m so happy that I did! I love how compact and mess free it is! No leaking, no messy caps, no heavy or bulky containers, just a cute, compact little squeezer top that stops when you are done squirting the right amount of soap. I’m happy with the amount of detergent that it dispenses for one use, and I’ve never needed more. I was hesitant to try it, but I am so happy I did because I absolutely love it! For the price and the pre measured amount of soap that it dispenses, it is saving me money. I will only be buying this one from now on!

I will forever never buy another brand! I started off trying out the dishwasher soap and loved it so decided to give their other cleaning products. I'm the kind of girl who wipes the oil from the dipstick on the bottom of my jeans when checking the oil level. For nearly five years there was what I thought to be a permanent oil stain after numerous wash/dry but one use of this and the oil was gone! Very little of the natural ingredients goes such a long way in effectively removing stains and renewing old clothes. It is cheaper than the other brand I was using and will do more loads than the other! No leaking while in transit or while on the shelf so that's a plus. Non scented, non sticky like other soaps and all the laundry comes out soft. I recommend the switch as it saves money, your clothing and the environment!