---
product_id: 523152882
title: "Power Grip Primer + 4% Niacinamide, Gel-Based & Hydrating Face Primer, Evens Skin & Brightens, Grips Makeup, Vegan & Cruelty-Free, 0.811 Fl Oz"
brand: "e.l.f."
price: "€ 28.50"
currency: EUR
in_stock: true
reviews_count: 13
category: "E.L.F."
url: https://www.desertcart.sk/products/523152882-power-grip-primer-4-niacinamide-gel-based-and-hydrating-face
store_origin: SK
region: Slovakia
---

# 4% Niacinamide brightens & evens skin tone Power Grip tech locks makeup all day Gel-based formula for smooth, dewy finish Power Grip Primer + 4% Niacinamide, Gel-Based & Hydrating Face Primer, Evens Skin & Brightens, Grips Makeup, Vegan & Cruelty-Free, 0.811 Fl Oz

**Brand:** e.l.f.
**Price:** € 28.50
**Availability:** ✅ In Stock

## Summary

> 💥 Lock in your glow, not your worries!

## Quick Answers

- **What is this?** Power Grip Primer + 4% Niacinamide, Gel-Based & Hydrating Face Primer, Evens Skin & Brightens, Grips Makeup, Vegan & Cruelty-Free, 0.811 Fl Oz by e.l.f.
- **How much does it cost?** € 28.50 with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.sk](https://www.desertcart.sk/products/523152882-power-grip-primer-4-niacinamide-gel-based-and-hydrating-face)

## Best For

- e.l.f. enthusiasts

## Why This Product

- Trusted e.l.f. brand quality
- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Key Features

- • **Dewy Glow Finish:** Creates a luminous, fresh-faced look suitable for all skin tones
- • **Flawless All-Day Hold:** Superhero-level sticky gel grips makeup for marathon-proof wear
- • **Effortless Application:** Lightweight, non-greasy gel melts into skin for smooth makeup prep
- • **Skin-Loving Brightness:** Infused with 4% niacinamide to even tone and banish dullness
- • **Clean & Conscious Beauty:** 100% vegan, cruelty-free, and free from harmful toxins

## Overview

e.l.f. Power Grip Primer + 4% Niacinamide is a gel-based, hydrating face primer that brightens and evens skin tone while providing a powerful grip for long-lasting makeup wear. Suitable for all skin types and tones, it delivers a dewy finish with clean, vegan, and cruelty-free ingredients, making it the ultimate multitasking primer for flawless, all-day confidence.

## Description

Product Description "What is it: A sticky gel-based face primer enriched with 4% niacinamide to help even out skin tone and brighten while gripping makeup. Why you'll love it: Gel primer formula with sticky texture grips makeup for long-lasting wear Infused with 4% niacinamide to help even out skin tone and brighten Gives skin a dewy, glowing finish Translucent-finish primer works on all skin tones 100% vegan and cruelty-free Key Ingredients: Niacinamide (4%): Evens out skin tone and brightens the look of dullness Great for: Oily, Normal, Dry, and Combination Skin Types Your skin’s future looks bright—your favourite sticky AF Power Grip Primer is now infused with skin-loving niacinamide to help even out skin tone and brighten while gripping your makeup. This gel-based formula preps and primes your complexion for makeup application while smoothing and brightening the look of dullness. Ideal for all skin tones, it goes on completely clear and creates a dewy finish. All e.l.f. products are free from phthalates, parabens, nonylphenol ethoxylates, triclosan and triclocarban. Proud to be 100% vegan, cruelty-free, and Leaping Bunny Certified. Because kindness is chic. " Ingredients Water (Aqua), Butylene Glycol, Glycerin, Niacinamide, PEG-150 Distearate, Polysorbate 80, Tocopherol, Hylocereus Undatus Fruit Extract, Sodium Hyaluronate, PEG-240/HDI Copolymer Bis-Decyltetradeceth-20 Ether, Potassium Laurate, 1,2-Hexanediol, Hydroxyacetophenone, Disodium EDTA, Pentylene Glycol, Phenoxyethanol, Ethylhexylglycerin, Caprylyl Glycol May Contain: Red 40 (CI 16035), Yellow 5 (CI 19140) P.when('A').execute(function(A) { A.on('a:expander:toggle_description:toggle:collapse', function(data) { window.scroll(0, data.expander.$expander[0].offsetTop-100); }); }); Directions Apply the primer evenly to the face before makeup application using your fingertips to gently press the skin. Allow to set for 30 seconds before applying makeup. Safety Warning Avoid contact with eyes. If contact occurs rinse with plenty of water. See more

Review: superhero-level sticking power - This power grip makeup primer does not play around. Once you put it on, your makeup is basically glued to your face like it has signed a legally binding contract. I’m convinced you could run a marathon, cry over a sad movie, and eat a three-course meal in a sauna, and your foundation would STILL be sitting there like, “We’re not leaving.” Despite its superhero-level sticking power, it feels great on the skin and makes everything go on smooth and flawless. If you want makeup that survives the entire day (and maybe even the next), this primer is your new best friend. Absolutely love it!
Review: The Best primer.. - The best my all time favourite, smooths skin and makeup look flawless.

## Features

- MAKEUP PRIMER & SKINCARE: Your skin’s future looks bright—your favourite sticky AF Power Grip Primer is now infused with skin-loving niacinamide to help even out skin tone while giving makeup lasting power.
- SMOOTHS & BRIGHTENS COMPLEXION: Niacinamide helps smooth and brighten the look of dullness while Power Grip Primer's gel-based formula with sticky texture grips makeup for long-lasting wear.
- CREATES A DEWY FINISH: Ideal for all skin tones, this primer goes on completely clear and creates a dewy, glowing finish.
- HOW TO USE: Apply makeup primer evenly to face before makeup using your fingertips to pat into the skin. The warmth of your fingers will help the product melt into skin for even application. Allow 30 seconds to set before applying makeup.
- SKIN-LOVING INGREDIENTS: All e.l.f. products are made from skin-loving ingredients you want, minus the toxins you don’t—all at good-for-you prices. All e.l.f. products are 100% cruelty-free and Vegan

## Technical Specifications

| Specification | Value |
|---------------|-------|
| ASIN | B0BQQS5GBQ |
| ASIN  | B0BQQS5GBQ |
| Best Sellers Rank | 78 in Beauty ( See Top 100 in Beauty ) 1 in Face Primers |
| Brand | e.l.f. |
| Colour | Primer + 4% Niacinamide |
| Country of Origin | United States |
| Country of origin  | USA |
| Customer Reviews | 4.4 4.4 out of 5 stars (52,777) |
| Customer reviews | 4.4 4.4 out of 5 stars (52,777) |
| Date First Available | 25 Jan. 2023 |
| Format | Gel |
| Item dimensions L x W x H | 24 x 40 x 145 millimetres |
| Item model number | 81517 |
| Item model number  | 81517 |
| Item weight | 41 Grams |
| Manufacturer | e.l.f. Beauty |
| Manufacturer  | e.l.f. Beauty |
| Package Weight | 0.04 Kilograms |
| Package dimensions | 13.5 x 4 x 2.6 centimetres |
| Product Dimensions | 2.39 x 3.99 x 14.5 cm; 41 g |
| Product Dimensions  | 2.39 x 3.99 x 14.5 cm; 41 g |
| Skin type | All |
| Speciality | illuminator |
| Volume | 24 Millilitres |

## Product Details

- **Brand:** e.l.f.
- **Country/region of origin:** United States
- **Item form:** Gel
- **Item volume:** 24 Millilitres
- **Material Type Free:** Phthalates, parabens, nonylphenol ethoxylates, triclosan, triclocarban and cruelty free
- **Package information:** Tube
- **Package type:** Bottle" or "Tube
- **Product benefits:** Even Toning
- **Skin type:** All
- **Speciality:** illuminator

## Images

![Power Grip Primer + 4% Niacinamide, Gel-Based & Hydrating Face Primer, Evens Skin & Brightens, Grips Makeup, Vegan & Cruelty-Free, 0.811 Fl Oz - Image 1](https://m.media-amazon.com/images/I/619y+NpzrTL.jpg)

## Available Options

This product comes in different **Color, Size** options.

## Questions & Answers

**Q: Can you use this before a powder foundation or would it be to sticky for a powder?**
A: It is very sticky, or grippy.. if that's a word. I have only tried with light to medium coverage foundation and concealer, then set it all when in done with a fine powder. But not with a powder alone.

**Q: Can this help the appearance of pores???**
A: While results may vary by individual, niacinamide can be helpful in improving the appearance of enlarged pores and the primer evens out skin tone and brightens!

**Q: How would I know which one to buy?**
A: It depends on what you're trying to achieve. The e.l.f primer + 4% niacinamide, evens out skin tone and brightens the look of dullness. The other e.l.f power grip primer contains hyaluronic acid, that helps skin retain moisture for a plump complexion.

**Q: Is this product Noncomedogenic?**
A: We take pride in the fact that our products are designed to help you look and feel your best.  e.l.f. strives to select ingredients that are gentle on the skin. While our goal is to create gentle products, everyone is different and some may experience sensitivity to an ingredient or a combination of an ingredient and outside factors.  Because we cannot predict how everyone may react, we do not claim that our cosmetics products are entirely non-comedogenic.

## Customer Reviews

### ⭐⭐⭐⭐⭐ superhero-level sticking power
*by S***Y on 29 November 2025*

This power grip makeup primer does not play around. Once you put it on, your makeup is basically glued to your face like it has signed a legally binding contract. I’m convinced you could run a marathon, cry over a sad movie, and eat a three-course meal in a sauna, and your foundation would STILL be sitting there like, “We’re not leaving.” Despite its superhero-level sticking power, it feels great on the skin and makes everything go on smooth and flawless. If you want makeup that survives the entire day (and maybe even the next), this primer is your new best friend. Absolutely love it!

### ⭐⭐⭐⭐⭐ The Best primer..
*by M***A on 12 February 2026*

The best my all time favourite, smooths skin and makeup look flawless.

### ⭐⭐⭐⭐ Reasonable hold
*by L***M on 22 November 2025*

Looking for a good primer as move around a lot at work and make up slides off!! Works ok but not totally sold but maybe I’m unrealistic

## Frequently Bought Together

- e.l.f. Power Grip Primer + 4% Niacinamide, Gel-Based & Hydrating Face Primer, Evens Skin & Brightens, Grips Makeup, Vegan & Cruelty-Free, 0.8 Fl Oz
- e.l.f. Hydrating Camo Concealer, Covers Blemishes & Under-Eye Circles, Full-Coverage & Delivers A Satin Finish, Vegan & Cruelty-Free, Light Sand

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**Shop now:** [https://www.desertcart.sk/products/523152882-power-grip-primer-4-niacinamide-gel-based-and-hydrating-face](https://www.desertcart.sk/products/523152882-power-grip-primer-4-niacinamide-gel-based-and-hydrating-face)

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*Product available on Desertcart Slovakia*
*Store origin: SK*
*Last updated: 2026-03-01*