---
product_id: 717212224
title: "Strategic: The Skill to Set Direction, Create Advantage, and Achieve Executive Excellence"
price: "€ 64.54"
currency: EUR
in_stock: true
reviews_count: 5
url: https://www.desertcart.sk/products/717212224-strategic-the-skill-to-set-direction-create-advantage-and-achieve
store_origin: SK
region: Slovakia
---

# Strategic: The Skill to Set Direction, Create Advantage, and Achieve Executive Excellence

**Price:** € 64.54
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- **What is this?** Strategic: The Skill to Set Direction, Create Advantage, and Achieve Executive Excellence
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## Description

Buy Strategic: The Skill to Set Direction, Create Advantage, and Achieve Executive Excellence by Horwath, Rich online on desertcart.ae at best prices. ✓ Fast and free shipping ✓ free returns ✓ cash on delivery available on eligible purchase.

Review: This is one of the best books on strategy. It presents clear, concrete ideas and clearly establishes what strategy is and the importance of thinking in an organization.
Review: Best book I've come across to help understand strategy (particularly business strategy) and to develop / enhance strategic thinking. I listened to the audio book first. The narrator's voice is a bit dull but this was a great way to take the information in initially. Then I bought the book to be able to see the charts, go back to reread sections, and I've added markers to some really useful insights which I revisit every couple of months.

## Technical Specifications

| Specification | Value |
|---------------|-------|
| Best Sellers Rank | #37,014 in Books ( See Top 100 in Books ) #484 in Business Processes & Infrastructure #485 in Business Leadership & Motivation #772 in Business Management |
| Customer reviews | 4.8 4.8 out of 5 stars (35) |
| Dimensions  | 14.99 x 2.79 x 23.37 cm |
| Edition  | 1st |
| ISBN-10  | 1394215339 |
| ISBN-13  | 978-1394215331 |
| Item weight  | 499 g |
| Language  | English |
| Print length  | 304 pages |
| Publication date  | 2 January 2024 |
| Publisher  | Wiley |

## Images

![Strategic: The Skill to Set Direction, Create Advantage, and Achieve Executive Excellence - Image 1](https://m.media-amazon.com/images/I/71XS+zcMgHL.jpg)

## Customer Reviews

### ⭐⭐⭐⭐⭐ Review
*by J***E on 27 April 2024*

This is one of the best books on strategy. It presents clear, concrete ideas and clearly establishes what strategy is and the importance of thinking in an organization.

### ⭐⭐⭐⭐⭐ Review
*by K***T on 8 May 2025*

Best book I've come across to help understand strategy (particularly business strategy) and to develop / enhance strategic thinking. I listened to the audio book first. The narrator's voice is a bit dull but this was a great way to take the information in initially. Then I bought the book to be able to see the charts, go back to reread sections, and I've added markers to some really useful insights which I revisit every couple of months.

### ⭐⭐⭐⭐⭐ Review
*by J***N on 8 December 2023*

This book gets 5 stars for intent and effort. It is written by an experienced strategy facilitator. Rich Horwath brings 20 years real world experience to the table. As such, this book offers tools, checklists, practices that work in the real world. The strength of the book is exactly that. The book goes wide angle helping the reader assess “fitness” in 4 areas (strategy, leadership, organization, communication). The 16 chapters in the book are full of practical checklists. The very positive reader reviews here attest to that. A down to earth primer. Strategy 101 in the best sense. The book is not high concept like much of the academic literature. A plus. It is tool driven with emphasis on leaders and management teams working through challenges they face. As such, a good resource for managers and executives. In particular, chapters 5-8 on leadership will be helpful to individuals moving from smaller manager or solo contributor roles into larger leadership roles. The author is good at synthesizing best current thinking. That said, the strength of the book is also its great weakness. Thus, my disappointment. In simple terms, there are just too many checklists here. Too many ideas and practices introduced with cursory explanation. In brief, a menu offered with too many items on it. What is missing is depth. What is missing are rich, think description, case studies drawing directly on his consulting experience. What is missing, at a deeper level, is McKinsey like content know how linked with facilitation know how (the dual perspective needed in excellent strategy work). What is also missing are deep dive reflective observations by Horwath re his own learnings as a strategy practitioner and executive coach. Clearly, he has worked this terrain and knows all tools need to be adapted and tailored. That is the craft, the bricolage, the artistry, of strategy facilitation where best current thinking is translated into client needs and linked to the know how in the room. Strategic thinking is not paint by numbers. It requires discipline and agility and learning in real time. On that front, his own tacit know how needs to be made explicit. I acknowledge his extensive on the ground experience. I applaud his energy. I think his earlier book, Deep Dive, however, is better. More focused. Shorter. Goes deeper. To be critical and direct, this book is at best a collection (albeit useful) of strategy and leadership cliff notes. A compendium of the tools and templates he uses in his consulting work. Useful but indeed superficial. Particularly missing is a thoughtful discussion of success factors and pitfalls in strategy execution. A glaring weakness. A shorter and tighter and more focused book that goes deep unpacking case studies is the book I would have liked him to write. A book profiling high levels of what the author calls “strategic fitness”. A book more akin to Ram Charan’s work where client needs are in the foreground and live issues are unpacked and the advisor’s point of view is crystal clear. A practice driven book that is indeed much needed today given all the hype and fluff in the popular literature on strategic leadership. A book another thoughtful practitioner needs to write.

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*Product available on Desertcart Slovakia*
*Store origin: SK*
*Last updated: 2026-05-26*