HB - two letters, one crown: The logo of our brewery Hofbräu München is a promise and motivation at the same time. To brew a “crowned” beer, it takes both the decades-long experience in Bavarian brewing tradition and openness for new technologies, trends and urban drinking habits. To connect today's demands of connoisseurs all over the world and the centuries-old brewing craft from the heart of Munich, is one of our most beautiful tasks. The story of Hofbräu München began with a culinary challenge more than 400 years ago: Since he found the beer brewed in his court in Munich to be of poor taste and quality, William V, Duke of Bavaria, founded the Hofbräuhaus in 1589 the birthplace of the brewery and gastronomy. Today, the Hofbräuhaus Bavarian State Brewery in Munich is one of two still Bavarian-run traditional Munich breweries.
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