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✨ Root coverage that keeps up with your hustle—no touch-ups, no worries!
COLOR WOW Root Cover Up is a mineral powder-based, temporary hair color solution designed to instantly conceal roots, grays, and thin spots without harsh chemicals. Its water-resistant formula stays put through sweat, sleep, and swimming, offering a natural, multi-dimensional finish with reflective particles. Cruelty-free and free from waxes and PPDs, it provides a clean, customizable way to maintain flawless hair between washes.







| ASIN | B00O5484NM |
| ASIN | B00O5484NM |
| Best Sellers Rank | #1,363 in Beauty & Personal Care ( See Top 100 in Beauty & Personal Care ) #6 in Hair Mascaras & Root Touch Ups |
| Brand Name | COLOR WOW |
| Color | Platinum |
| Container Type | Jar |
| Customer Reviews | 3.5 3.5 out of 5 stars (1,248) |
| Department | Unisex Adult |
| Full Cure Time | 6 months |
| Global Trade Identification Number | 05060150185403 |
| Hair Color Permanence | Temporary |
| Hair Type | Dry |
| Item Form | Powder |
| Item Highlight | Water-resistant, mess-free touch-up for grays and thinning hair. Provides instant root and hairline coverage or highlights. |
| Item Type Name | hair-mascaras-and-root-touch-ups |
| Item Weight | 4.54 g |
| Item model number | CW540 |
| Manufacturer | AmazonUs/FEDM1 |
| Manufacturer | AmazonUs/FEDM1 |
| Manufacturer Part Number | CW540 |
| Manufacturer recommended age | 0 months and up |
| Material Features | Natural |
| Material Type Free | Paraben Free |
| Model Number | CW540 |
| Number of Items | 1 |
| Product Benefits | Instantly covers grays and dark roots, extends highlights, and fills in hairline gaps seamlessly. |
| Product Dimensions | 2.2 x 0.6 x 5 inches; 0.16 ounces |
| Unit Count | 1 Ounce |
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