Hello Naturally Whitening Fluoride Toothpaste, Farm Grown Mint, Vegan, SLS & Gluten Free, Peroxide Free, 4.7 Ounce (Pack of 4)

I have to admit that I bought this toothpaste only because it was cruelty free and natural. I knew nothing of the company, never heard of the brand, and had low expectations for the actual product. I found it by searching for cruelty free toothpaste on Amazon and must have liked your pitch better than the next guy’s. That said, I have only found a handful of products that I felt needed an immediate review and this was one of them. To start with, I assumed it would taste bad, but I was completely wrong. The pure, clean, POWERFUL peppermint (which tastes like it was just picked) overpowers all but the tiniest hint of the tea tree. It really does taste great! Next, I thought it wouldn’t foam up, but I was wrong again. Not as much as some of the big brands who use SLS to create tons of foam, but plenty to scrub my teeth, tongue, and bite guard. I also thought that it wouldn’t clean well, but, again, I was wrong. After the first brushing, I noticed that my teeth were so clean that they were slick and shiny. I also noticed when I woke up in the morning, my teeth had no scum on them at all. After a couple of days, I have noticed that my teeth are definitely whiter. But the most surprising side effect was that my incredibly sensitive teeth are much less sensitive. I have tried every toothpaste for sensitive teeth out there without success. The effect from the Hello toothpaste will last for several hours, but I am confident that with continued use, the results will increase. Given that the tubes are big, 4.7 oz, I will have plenty to put it to the test. So lastly, thank you for making Hello toothpaste. It’s everything I wanted and nothing that I didn’t. You have a new customer for life and I will be spreading the word!

Most toothpaste makes the inside of my mouth peel, which is really disgusting! This toothpaste does not make my mouth peel. It has a pleasant flavor and foams nicely. Keeps my teeth clean and white.

I had suddenly become allergic to my old toothpaste and needed to find something else. (I wanted to shy away from things that SLS in it because I think I'm sensitive to that considering my reactions to other soaps and such.) I also needed a toothpaste that has fluoride in it - per my dentist. Finding a natural toothpaste that has fluoride is a little hard to find. I decided to try this toothpaste.It's very smooth and the mint flavor is nice (I prefer a mint flavor but not peppermint.) I had no adverse reaction to it, so I kept using it. I noticed my gums were better (not that they were bad before but there was a slight change.) As for the whitening, I didn't notice much of a difference there. A little bit but nothing that I would say - hey, this is a whitening toothpaste. (I didn't buy it for that purpose, so I didn't really care about that.)About 4 months later, I had my dentist appointment (although they were new to me since my old dentist left) and the hygienist said to me, "Your teeth are really clean. Whatever you are doing, keep doing it."So it works. (Side note: I have tried a mouthwash from them but didn't really like it - although I only tried one version of that.)

I found this toothpaste when I was looking for a natural toothpaste. I was having problems with my mouth feeling irritated, especially my tongue. I finally realized that it was the Sodium Lauryl Sulfate(SLS) in the toothpaste I was using. In fact it is in most toothpastes. This toothpaste does not have SLS. I received this toothpaste yesterday and what a relief. It is a fresh mint flavor that I found refreshing. I was pleased that this toothpaste still has the fluoride in it. I am so glad to have found a toothpaste that is natural and works. My husband was impressed also.

Love this toothpaste BUT......little black ants love this tooth paste even more! So be aware where you leave it even if the cap is closed tight because they will get even inside the closed tight cap! I have a huge walk in shower and a rack hanging from one of the shower heads - ants found their way into the shower, up the wall and INTO THE CLOSED CAP OF THE TOOTHPASTE. Something about this toothpaste is really tasty for them so store your closed toothpaste in a sealed plastic bag is my recommendation unless you want ants everywhere!

Hard to get excited about toothpaste, right? But I’m am so happy I tried this newer and different toothpaste. The taste is very pleasant and not like anything I had used before. Been using it for about 3 years now and I still think it’s awesome!

Fav toothpaste

I appreciate this formula - no SLS or other things I cannot use, but does have fluoride - which I do need. Plus other good ingredients for teeth.