What is L’Oreal Preference haircolor?

Preference provides up to 9 weeks of fade-defying, luminous color, with natural-looking highs & lows, and beautiful gray coverage. The kit also has a color protective Shine Protect Conditioner so hair is left soft and silky to the touch.

What has changed with the new formula?

New and improved Superior Preference Hair Color now provides up to 9 weeks of fade-defying color with a new, no-drip texture to allow for a more precise application.

What is the difference between L’Oreal Preference and L’Oreal Excellence haircolor?

Preference is a liquid gel color that provides fade-defying color for up to 9 weeks. For multi-dimensional, salon-inspired results, use Preference. Excellence is a crème color that provides 100% gray coverage. To cover resistant grays, use Excellence

Which L’Oreal Preference shade should I choose?

There is a shade guide included on the back of each pack to show the color results depending on your starting hair color. Color result may vary depending on your starting hair color and condition.

What should I use to maintain my hair color?

To maintain your salon-inspired results, we recommend using L’Oreal Paris Everpure Bonding Shampoo and Conditioner.

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🍾 Pop the champagne for hair that shines as bright as your ambitions!

FADE DEFYING FORMULA - Enjoy vibrant color that lasts up to 8 weeks without dulling
UV FILTER PROTECTION - Safeguards your color from sun damage, keeping it fresh longer
LUMINOUS CHAMPAGNE BLONDE - Achieve that coveted, radiant salon finish at home
SUPREME CONDITIONER INFUSION - Locks in moisture for irresistibly soft, silky hair
VITAMIN E SHINE SERUM BOOST - Nourishes and enhances natural hair brilliance

L'Oreal Paris Preference Hair Color in Champagne Blonde delivers a salon-quality permanent color enriched with a supreme conditioner, shine serum, vitamin E, and UV filter. This advanced formula locks in vibrant, fade-defying color for up to 8 weeks while leaving hair luxuriously soft and protected from sun damage.

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Are the products genuine and authentic?+

Yes, all products are sourced directly from authorized retailers in the US, UK, UAE and India. We maintain strict quality control processes and verify each product before shipping. All items come with applicable manufacturer warranties and are covered by our standard return policy.

How long does delivery take and is it reliable?+

Delivery times vary by destination country, typically ranging from 3-9 business days. Each order is fully trackable through our system. We handle all customs clearance and use reliable courier partners for last-mile delivery. You'll receive regular updates about your order status via email and our app.

What is Desertcart? Is it safe to order from?+

Desertcart is an international e-commerce platform operating since 2014. We securely process thousands of orders globally each day. Every product goes through our quality verification process before delivery, and we provide end-to-end order tracking, 24/7 customer support, and a comprehensive returns policy to ensure a safe shopping experience.

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Our prices include the product cost, international shipping, import duties, customs clearance, and local delivery charges. We handle all customs and import procedures, ensuring there are no hidden fees upon delivery. PRO members receive additional benefits including free shipping.

Manufacturer	L'Oreal Paris
Item model number	071249253236
Product Dimensions	6.1 x 9.14 x 15.75 cm; 10 g
ASIN	B00006JN4H

L'Oreal Paris Preference Hair Color - Champagne Blonde

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