A natural skincare brand based on the ancient holistic principles of Ayurveda. We believe in the power of nature and our products are carefully created with a blend of nature's finest ingredients to balance all skin-types. Ayurveda is a holistic philosophy that believes in a life of balance and wellbeing. Originating in India about 5000 years ago, it is believed to be the oldest surviving complete medical system in the world. In Ayurveda, Doshas are personal constitutions made up of a combination of the five elements of air, ether, fire, earth and water.The aim of Ayurveda is to understand and live in harmony with one's personal constitution that will help prevent general disease and promote holistic wellbeing. The elements can take its toll on sensitive skin. Lock in moisture and encourage calm with our silky Soothing Facial Oil blended with healing Avocado, Rosehip and Sea Buckthorn Oils. Our Radiance Facial Oil contains brightening Liquorice, anti-inflammatory Turmeric and blemish-fighting Papaya to restore clarity, suppleness and a gorgeous natural glow. Our Reviving Facial Oil contains a blend of soothing organic oils to help keep skin supple, radiant and glowing all year round. 100% natural facial oil thanks to our blend of healing Gotu Kola and antibacterial Neem Oil. Kapha is ruled by the elements earth and water. Generally quite loving and forgiving by nature, Kapha types tend to store their energy. Kapha dosha people are the least likely to fall out of balance, but when they do this can manifest as being sluggish, slow and overweight, and mentally they can develop feelings of insecurity or envy. This over-accumulation of energy is evident in slow decision-making tendencies. Pitta is ruled by the element fire. Generally disciplined and logical, this ‘heat’ frequently manifests as ambition, Pitta types are born leaders, managing and controlling their energy strategically. When in a state of balance, Pitta types have positive attributes such as charisma, focus, intelligence, a quick wit and contentment, but when out of balance, excess Pitta can accumulate as irritability, a ‘hot’ temper and unprovoked bouts of aggression. Vata is defined in Ayurvedic literature by the elements air and ether. Vata types tend to spend, or dissipate their energy rather than store it. Therefore, Vata skin can be dry, delicate, cool, rough and flaky, and can be vulnerable to exposure and dry wind. It is important to use replenishing moisturisers, and to boost hydration by splashing your face several times when you cleanse. Tri-doshic types benefit from neutral products suitable for all three doshas, similarly all dosha types can use tri-doshic products. Urban Veda’s tridoshic skincare range, Rose + botanics, is beneficial for all skin types and is particularly supportive of mature skin in need of replenishment and repair. Utilising ingredients that induce relaxation, Rose is renowned for combating the signs of ageing, as well as possessing balancing and regulating properties.
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