Chefmaster Neon Pink Liqua-Gel® Food Coloring | Vibrant Color | Professional-Grade Dye for Icing, Frosting, Fondant | Baking & Decorating | Fade-Resistant | Easy-to-Use | Made in USA | 10.5 oz

I needed a true orange food color, as mixing red/yellow never seemed to get it right. This was perfect, true to color!! I make these Halloween pies every year with whipped cream and orange sherbet, and the color comes out a pale peachy after blended. This coloring fixed everything. Great orange vibrant color. Then use your imagination to decorate the top(after refreezing for a while).

Is very bright and easy to use . You only need a small amount to get strong , beautiful colors .It mixes well with fronting and does not change the taste

Very strong and has instant effect. It can even dye chocolate cake red!

Holy cow!! Been a lifelong Wilton color user for my icing but just ordered this in red and black to try…. This stuff is amazing! Very bright and strong color. No more mixing forever to get the perfect shade of red. Highly recommend!

Excellent quality , I use it on my red velvet cookies and turn out awesome and does not alter the flavor .

Exactly what I was looking for

Works well but turns brown like blood does after a bit.

Good for red velvet bakery items. Easy to work with.