The Power of Broke: How Empty Pockets, a Tight Budget, and a Hunger for Success Can Become Your Greatest Competitive Advantage

The media could not be loaded. This book should be required reading in business schools as the first 43 pages alone blow away most business books out there. This book is rich in content and great stories you can apply to just about any industry or idea. If you are an entrepreneur or salesperson you need this book.Being able to read Daymonds narrative of success and mindset allows you to see where the power of broke come into play.What this book starts out with is the idea that there is an education you can get from a school and read about and then there is an education you can get from doing something. This also translates to without some sort of risk there really isn’t a reward.Here are the most common themes in the book – by the way these are just the tip of the iceberg:1. You have to come up with something when you have no money and this forces an authentic creativity. There are things you learn from hustling and grinding you cant learn from a book, there is long term power in this knowledge.2. Learn the core concepts of business and sales as they never change but be willing to try new approaches and use the core knowledge as your base of knowledge.3. Understand power and where it comes from meaning how do you get attention and then use it for your product or service. Those who have the attention have the most power.4. Being hungry keeps you focused, it’s easy to lose focus on what is important and chase other ideas or get pulled away from the core concept or idea. Some people or businesses try to do too much too soon and lose sight of what they started out as.5. There is invaluable valuable knowledge to be learned in the struggle. The struggle of being broke helps shape ideas for the future and for the good of the product or the service being offered. Easy money may be easy to squander.6. Understand the power of proof for the buyer. Social proof is huge and understanding what people want is important. Sometimes you have to come up with a more original idea to make it happen.7. Sometimes you have to do the things you don’t want to do but need to do in order to find the success in the middle of the chaos.8. Most people will never take the steps necessary out of fear of what others may think.9. Most people fear adversity when it is exactly what they need to find the hunger or the reason why to move on.10. Think about the assets you already have and how they can be used for the product or service.11. Be willing to trade and help others out, they may need to be there for you at some other time. This means make sure to build a network of people for a future infrastructure.12. Learn the power of making a deal and living up to it.This book goes through and gives examples of successful people and how they used adversity and being broke to their advantage. The cool thing about this section is this isn’t the typical group you read about or hear from in the business world for the most part. There are examples from different industries and services.Here is a short list of the people used:• Steve Aoki – Electro Dj / Record Label owner• Acacia Brinley – Social media superstar• Rob Dyrdek – Professional Skater – Clothing line owner• Jay Abraham – Marketing and business superstar• Ryan Deiss – Internet and marketing superstar• Mark Burnett – Creator of Shark Tank and other seriesThis book has amazing content that can be applied in any circumstance, your true power is coming up with an idea, finding out how to make an attempt while looking for the big lesson in the success or failure and then trying again.

First, I'm a supporter of Daymond's work over time so I'm biased; But, I am also forward, clear thinking and enjoy referring people to resources like Daymond... that will help them in some way. I know what would support an Entrepreneur, someone working in a business, or those in the early stages of desiring, dreaming...hoping if Entrepreneurship, moving forward, or pressing through glass ceilings or the perceived ceilings that might make them feel that something kind of hovers over their lives..keeping them away from next, more, or greater things. This book isn't for a particular type of individual; I think everyone, in any stage, could learn from The Power of Broke. Some people that are further along might even use a quote or two from this book in their keynote speech. I am reading the book right now, but I can tell you that having been a Sociology major once... Daymond's theories and stories definitely remind me of the things that my professor's taught about how groups interact and how individuals associate with institutions. Now with: sociology, business, and Entrepreneurship...How do I connect Daymond with Sociology? From the way those professors taught and from the things I've learned from Daymond... to me, he's like a Fashion, Business, & Branding Sociologist. I can actually see him teaching a class on this one day. What I believe I will learn is not only how to start in business, but how to keep a renewed mind through the process, and I will learn about other people who have started in very different ways. I believe I will walk away with tools that will help others to build strong business foundations. I am also learning that if I continue to wait for the perfect moment to start then I will never begin. And right now, is the time to RISE & GRIND. When I get up tomorrow, I need to get up with the end in mind. After I read this book to the very end..My plan is to return to this review and add more. Definitely worth the purchase... and I believe it will be more than a book shelf or book bag warmer for you. It's sooo much more.

I’ve had a really good year in business. The thing is, when I realized how good, I got lazy. Basically all my goals were reached and it was kind of a what now moment. Finding my spark and re immersing myself into the right material got me,y mind on the right track. The power of broke can help get your mind in the right place