what color is it. is this a good brand

I absolutely love it! It goes on with a bit of color that, once it dries your lids look perfect and the color very evened out!

How long would eyeshadow stay on wit oily lids with this product?

My eyelids are so oily that without this, eyeshadow is sometimes gone by lunch. With the eye primer it stays in place through evening.

Is there any color to this? Have fair/light complexion w/ tea stained lids. Need primer that can neutralize this darkness.

It does, but extremely light. It's a wonderful eyeshadow primer, but I suggest a concealer to cover the dark areas. I use Bare Minerals...it covers the dark circles under my eyes and mine are super dark. But do try the Thank Me Later as an eyeshadow primer. Hope this helps.

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👁️‍🗨️ Elevate your eye game—prime, perfect, and slay all day!

OIL CONTROL POWER - Specifically engineered for oily lids to prevent smudging and fallout
ETHICAL BEAUTY BOOST - Leaping Bunny approved and dermatologist tested for guilt-free glam
MATURE SKIN FRIENDLY - Minimizes pores and fine lines for a smooth, youthful eye canvas
ALL DAY FLAWLESS EYES - Locks in vibrant eyeshadow with 12+ hours of crease-free wear
LIGHTWEIGHT KOREAN INNOVATION - Infused with pearl powder for a weightless, non-greasy finish

Elizabeth Mott Thank Me Later Eye Primer is a 10g, long-lasting, smudge-proof base designed for oily and mature eyelids. Featuring a lightweight, paraben-free formula enriched with pearl powder, it controls oil, minimizes fine lines, and enhances eyeshadow vibrancy for over 12 hours. Dermatologist tested and cruelty-free, it ensures flawless, crease-free eye makeup with a smooth, youthful finish.