

💁♀️ Elevate your lash game with unstoppable volume and all-day curl!
HEROINE MAKE by KISSME Brown Mascara is a premium Japanese waterproof mascara designed for sensitive skin. Featuring super volumizing powders, curl-locking polymers, and ultra-strong waterproof resistance, it delivers long-lasting volume, length, and curl without smudging. Enriched with organic oils like Camellia and Argan, it nourishes lashes while providing a natural brown finish. Ideal for professionals seeking a flawless, durable look that withstands sweat, tears, and humidity.










| ASIN | B08Q9L4WXG |
| Best Sellers Rank | #30,988 in Beauty & Personal Care ( See Top 100 in Beauty & Personal Care ) #292 in Mascara |
| Brand | Heroine Make |
| Brand Name | Heroine Make |
| Color | Brown |
| Container Type | Tube |
| Country as Labeled | Japan |
| Coverage | Full |
| Customer Reviews | 4.3 out of 5 stars 815 Reviews |
| Global Trade Identification Number | 04901433038508 |
| Item Form | Cream |
| Item Volume | 5 Milliliters |
| Manufacturer | Isehan Co., Ltd. |
| Mascara Wand Type | Straight |
| Material Type Free | Formaldehyde Donor Free, Phthalate Free, Paraben Free, Microplastic Particle Free, Aluminum Free, Triclosan Free, Preservative Free, Silicone Free, Peroxide Free, Petrochemical Free, Propylene Glycol Free, Butylated Hydroxytoluene (BHT) Free, Alcohol Free, Mineral Oil Free, Sulfate Free, Talc Free, Fragrance Free, Lead Free, Wax Free, Bismuth Oxychloride Free, Ethanolamine Free, Gluten Free, Glyce… |
| Number of Items | 1 |
| Other Special Features of the Product | Long Lasting, Smudge-Proof, Waterproof |
| Package Type Name | Tube |
| Product Benefits | Lengthening |
| Skin Tone | All |
| Skin Type | Sensitive |
| Special Feature | Long Lasting, Smudge-Proof, Waterproof |
| Specialty | Waterproof |
| Water Resistance Level | Waterproof |
✨**✨
Goes on good little tough coming off
This is great mascara and gives my eyelashes volume. Reminds me of when I used to wear waterproof. No clumping and it's strong for statement. It did take a bit to come off just using basic wipes to take off. I'm retired so don't have to wear makeup everyday since out of swing each day. But I did enjoy it. Used their makeup remover and it did help.
A**I
Pretty Mascara
I'm a big fan of this brands other mascaras, so I decided I would try this one as well! The formula is wet and thin so you can apply a few layers without it getting clumpy. It also does not flake or run. I live in a humid place and this stuff does NOT budge. The color is a deep, neutral brown. I have very light and wispy lashes, so this makes them pop. It definitely gave some length as well. Its great for a natural, everyday look. This particular mascara doesn't require the mascara remover from the same brand. All you have to do is wash with warm water and soap and it starts to come off.
P**E
Lots of product-great brown color!
Color received is consistent with pictures. First time in a long time that I have opened up a mascara tube and been happy with the amount of product received. Alot of products seem dried up when you get them- not this one!
D**Z
Great brown color... Removes with cold cream
So far I'm super happy with this mascara. It's extremely difficult to find a real brown mascara that's also waterproof. "Black-brown" mascaras are way too close to black for me. It's like the cosmetic industry decided that everyone looks great in black or black-ish mascara yet that's really not true for a lot of us. I've read all the comments about this mascara being nearly impossible to remove but I didn't find that to be the case; it comes off with Ponds cold cream. You'll need to rub it in a bit and let it sit for a couple of minutes while you remove the rest of your make-up, but in the end it all comes off. And that was true even when I applied many layers of the mascara. It has great staying power during the day which is perfect for someone like me who has some allergies and therefore deals with watery eyes a lot. If I had any complaint at all with this mascara it would be that I have to apply three or four coats to get any lengthening. It does well with volume, but lash length doesn't happen as easily as it does with a product like Maybelline's Lash Sensational Sky High mascara (which, unfortunately, doesn't offer a brown waterproof version). Nonetheless, I can still get a nice result with an extra layer or two and that's fine for me. I'll be curious to see how long this mascara lasts before it dries out in the tube. Since I'm exposing the tube every time I'm applying one of the three or four layers each day, I think the chance it prematurely dries out is definitely increased. Fingers crossed!
D**R
Exactly as advertised, great mascara!
Amazing true brown mascara! This stuff truly does not budge with water, allergies, or even accidentally rubbing them. Volume and definition are good, lengthening could be a bit better but is not my priority. As some others mentioned, micellar water won’t remove this BUT someone else recommended ponds cold cream makeup remover which is a lot cheaper than this brands own remover. It works great for me, even with sensitive eyes
A**S
Mid formula
It’s a pretty color but it’s difficult to remove, I tried both an oil cleanser and a water based cleanser. It also made my waterlines burn a bit.
T**Y
Don't sleep on this!
I've been looking for a tubing mascara in a natural brown shade with a smaller curved brush (that didn't cost $30+), and this one was highly recommended in a Reddit makeup community! This one is perfect. It applies easily without clumping because the brush isn’t overloaded with product, and it doesn't dry too quickly, so I can use my spoolie to comb it through. It really lengthens, separates and curls! The curved brush is the perfect size, and I like the plastic bristles because they're just flexible enough. It lasts ALL DAY with zero flaking or smudging, but I do have to use a cleansing balm to remove it because it really has staying power. I LOVE it, and I actually just bought another 2-pack for the Prime days deal!
C**E
not going to buy this color again.
It was hard to get any mascara on the brush so not sure if it's dried out but also don't care for the color. I was going to return it but it's not worth the hassle for me since I can't get out to make a return.
Trustpilot
3 weeks ago
3 weeks ago