How to Succeed in the Incredible Ice Cream Business Hardcover – August 28, 2012

This is not a guide for anyone interested in building an ice cream parlor on a shoestring budget. But if you can afford to do as he guides you in this book, then you will definitely start on the right foot.Mr. Stogo is ‘da Man.

This is a very informative, user-friendly book filled with the most important information and data on what to look for and what pitfalls to avoid in going into the ice cream business. I particularly enjoyed the business plan and nitty gritty details that are so essential to opening up business. I also enjoyed the recipes and suppliers lists. I found this book to be a Must-read for anyone interested in this field.

I would like more information on running an ice cream business; the book is more than half recipes. That is not why I bought this book.

The author does an amazing job of helping the newbie start in the ice cream business