

❤️🔥 Snuggle Up, Stress Down: The Ultimate Puppy Calm Companion!
The Original Snuggle Puppy Heartbeat Toy is a scientifically designed comfort aid featuring a real-feel pulsing heartbeat and removable heat pack to reduce anxiety and improve sleep for dogs. Made from durable, hypoallergenic materials and fully machine washable, it’s a trusted crate training essential that has helped over 2 million pets since 1997. Batteries included for instant soothing, making it the must-have calming cuddle buddy for new and anxious pups.

















| ASIN | B0722XGRMB |
| ASIN | B0722XGRMB |
| Age Range Description | All Life Stages |
| Batteries | 2 AA batteries required. (included) |
| Batteries | 2 AA batteries required. (included) |
| Best Sellers Rank | #411 in Pet Supplies ( See Top 100 in Pet Supplies ) #1 in Plush Toys for Dogs |
| Brand Name | Snuggle Puppy |
| Breed Recommendation | Medium |
| Care Instructions | Machine Washable |
| Color | Biscuit |
| Customer Reviews | 4.5 4.5 out of 5 stars (65,850) |
| Date First Available | May 10, 2017 |
| Date First Available | May 10, 2017 |
| Directions | Real-feel pulsing heartbeat steps for activation: Step1. Remove the plastic tab to activate the enclosed batteries Step2. Press the button once to turn on the heartbeat for 8 hours Step3. Press and hold the button for 5 seconds to turn on the heartbeat for 24-hour continuous use Step4. Simply hold the button on the heart again for 5 seconds to turn the heartbeat off |
| Included Components | Anxiety Guaranteed Solution - Snuggle Puppy - Biscuit |
| Is Discontinued By Manufacturer | No |
| Item Dimensions LxWxH | 12 x 6 x 3 inches |
| Item Package Dimensions L x W x H | 9.37 x 6.57 x 4.76 inches |
| Item Weight | 12 ounces |
| Item model number | SP112 |
| Item model number | SP112 |
| Manufacturer | SNUGO - pallet ordering |
| Manufacturer | SNUGO - pallet ordering |
| Material | Polyester |
| Model Name | Snuggle Puppy Biscuit |
| Number of Items | 1 |
| Product Dimensions | 12 x 6 x 3 inches; 12 ounces |
| Size | 1 Count (Pack of 1) |
| Specific Uses for Product | Behavior, Indoor |
| Style | Plush |
| Target Audience Keyword | dogs |
| Warranty Description | No Warranty Applicable |
A**K
My girl loves her Snuggle Puppy!! Great buy!!
My almost 3 month old pup loves this toy!! She brings it in every room and sleeps with it. When she first got it, you could tell she was surprised at heartbeat inside cause she’d stick her face up to it, it was really cute!! Great quality no rips or tearing from puppy teeth. And the Velcro is very secure!! Very fun for her, a great size and the heartbeat is def strong. You a sweet the heartbeat on 8hr or 24/7 and it says with 3 double a batteries irl go 2weeks on 24/7 mode if you have a pup with anxiety or separation issues!!
M**J
Never take a puppy home without one!
This is a must for new puppies. I took a Snuggle Puppy with me when I picked up our labrador puppy at 7 weeks old. The breeder rubbed it on the mother's back a few times for us to capture her mother's scent and we were off for a two hour ride home. She slept the whole way home on top of her puppy and slept for 5 hours the first night with just a few whimpers at the half-way mark. The ride home and a new environment really wore her out. By the third night and every night since, both my puppy and I have gotten a good night's sleep (7 hours then 9+ hours)! I think the heart beat and heating pack, along with her mother's scent, made her transition to our house go so smoothly. Both the heating packs and heart beat worked as advertised. I never replaced the battery in the hearbeat but stopped using that after a week or so when I was confident her bedtime routine was solid. Now at 14 weeks, she will take the puppy out of her kennel to play with and most nightes uses it as a pillow. The snuggle puppy is well-constructed and shows no signs of wear and tear. The tail has been chewed on daily and is still there. I could have an easy puppy but would never bring home another puppy without a Snuggle Puppy. Our nighttime temperatures will be below zero this week so I will stick a heating pack in Snuggle Puppy to help keep our puppy comfortable. Snuggle Puppy is the best invention to help a new puppy transition to their forever home.
A**Y
Just get it
After reading in forums about how puppies should have nothing in their crates, but some said it was okay for some things, we bought the original Snuggle Puppy to have before our 8 week old golden retriever arrived. Put it in his overnight crate with an unwashed T-shirt and a soft pet mat. DO NOT THINK TWICE. JUST GET THE SNUGGLE PUPPY!! Goose came from a litter of 11 surviving pups and we felt he would have issues in the beginning not having sleep buddies. We only allow the Snuggle Puppy in his overnight crate, not for general play times, and he sleeps on it or with a paw over it EVERY NIGHT since night one. Other than potty breaks overnight he has slept well every night with literally zero whining until time to get up. We have had our doggo for 22 days. Extremely worth the money. We do not use the heat pack. Sometimes we run the heaetbeat on the 8 hour cycle and sometimes the 24/7 depending on a couple different things. Stop contemplating. Just get it.
C**E
decent
the item it’s self is good quality, it comes with a thing to have it heated and came with an insertable little heat to add a heart beat. it didn’t work for my dog but that’s not an issue with the product my dog is just super anxious. she also really tears into plush toys so if you know your dog destroys those i wouldn’t recommend this. the product it’s self is decent but isnt a guaranteed fix all
A**Y
A lifesaver for crate training, though results may vary
This is the third time I have purchased a Snuggle Puppy. I have raised six puppies over the years and am currently raising my seventh, and I honestly wish I had found these sooner. I bought my first one for my Goldendoodle (who is now my 5-year-old service dog), and it really helped him settle down when he first came home. In fact, he still keeps it in his crate and sleeps with it every night! However, I will say that not every dog is the same. When I got one for my Border Collie, he wasn't interested in cuddling, he just wanted to destroy the poor thing, so I had to put it away. But my current puppy (a 13-week-old Standard Poodle) absolutely loves his. He tried to chew on it a little bit when he was 8 weeks old, but now he just sleeps right on top of it. I stopped using the heat packs a while ago, but I still turn on the heartbeat for him every night. In short: It is a wonderful tool for comforting a new puppy and helping them sleep. Most puppies love them, just keep an eye on the ones who play a little rough!
K**R
Great for a new puppy
Really cute little pup. Easy to use. Just push the button, put the heart in the toy and your good to go. The heart will beat for 8 hours, which can ease the anxiety of a new pup all night.
E**D
It helped my 4month old rescue pup
This really helped my 4month old rescue pup with bedtime. She went wild at first, she didn’t know what to make of it, then slowly calmed down and snuggled right up to it and slept through the night in a crate. I was shocked. The quality is amazing. It looks really cute and soft. The Velcro is very durable. It’s big enough so the pup can sleep on it. The heartbeat has a timer to save battery life. I would highly recommend. I haven’t even used the heat pack yet, but I will. It’s night 4 and she slept through all nights so far thanks to this puppy.
M**N
WONDERFUL for new puppies on/off button SUCKS!!!!!!!
I wish I could give two ratings for the same product. This is FABULOUS for a new puppy 8 week old small breed settled in instantly and I am 100% certain it was due to this puppy. On the other hand the on off button SUCKS!!!!! I did everything instructed to do, nothing worked! It took me 10 MINUTES to turn it off! VERY VERY FRUSTRATING!! Fix the on off buttom.
P**S
J'avais compris que cette peluche était fortement recommandée pour les chiots afin de réduire leur anxiété de séparation. A tester sur le moyen terme. En attendant, la peluche est très douce. Elle est fournie avec le cœur (pile incluse) qui reproduit le battement de cœur et un heat pack initial pour la chaleur. Bonne qualité de la peluche et l'intérieur me paraît sûr mais protéger le chiot une fois pelotonné contre elle. Vraiment charmant!
C**S
A los perritos les gusta mucho .lo encuentran muy amigable.
A**R
This is a great product. I was a little leery about buying this for my 8 week old puppy. We’ve had it for almost 2 weeks and it’s still holding up. My puppy sleeps with it every night (with the heartbeat going) and it seems to soothe him at night and during the day. He also likes to chew on it but hasn’t broken through it yet - and not for lack of trying. I can’t say he’s an aggressive chewer but it’s certainly stood up to his tiny sharp puppy teeth. I’m really happy that it’s stayed together so far - especially for the cost of it! Surprised and very pleased this far. Would recommend!
K**様
お留守番が長いので寂しくないようにと買いましたが、普通のぬいぐるみと同じく噛んで振り回してで、落ち着くような効果は全くありませんでした…。残念です。 あと、ヒートパックはただのカイロで一回使い捨てです。
A**E
The first night home is usually a chorus of whimpers, but with our latest puppy, the silence was almost absolute. All I could hear was a soft, rhythmic thump-thump-thump—a barely audible but palpably reassuring heartbeat that turned her crate from a lonely space into a safe haven ✨. I purchased the Snuggle Puppy Original Heartbeat Toy for a toy breed puppy transitioning to our home. Welcoming a new family member is so much easier when everyone sleeps well! 💤 I am firmly against the "cry it out" method; it elevates cortisol levels and creates intense stress and hopelessness. Instead, I believe in compassionate, fear-free training. By placing a small crate in our bedroom and using this puppy sleep aid, our puppy didn't cry or whine once. In fact, this was a much quicker route to a full night's sleep than "cry it out" could ever be 😴. I am pleased to say this puppy has since grown into an empathic, confident, and independent adult dog 🐕🦺. ✅ The Pros: • Faster results through comfort: Providing cuddles, familiar scents, and soothing sounds settles a puppy far more effectively than forced isolation. My puppy engaged with this toy immediately like a littermate, snuggling it in her pen for security 🧸. It was my pre-emptive strike against separation anxiety, and it worked! • Ideal for toy breeds: Being a toy breed, the Snuggle Puppy was actually bigger than she was initially! This seemed to provide even more comfort, as it felt like a large, warm sibling she could completely tuck herself against 🐶. • Stress reduction: The "real-feel" pulsing heartbeat mimics the sensation of sleeping in a pack, naturally lowering stress and preventing the panic of a new environment 💓. • Quality & build: The plush is incredibly soft, almost like a high-quality fleece. The secure, low-profile velcro compartment is well-hidden and, crucially, does not snag on bedding or blankets, which is a common issue with cheaper dog heartbeat toys. • Customisable Comfort: A herbal pouch could be placed in the heartbeat/heating pack compartment to further soothe the senses 🌿🌼🪻. • Easy Maintenance: Once you remove the internal components, the plush is fully machine washable—essential for any puppy product. ⚠️ The Critical "Heads-Up" (Important for some dogs!): • Know Your Puppy's Style: While my toy breed pup used this as a bed-mate 🐾, I had a previous puppy who ripped his Snuggle Puppy apart in minutes. If you have a "shredder," you must supervise them closely. It's a behavioural aid and a comfort item, not an indestructible chew toy 🚫. • Battery & Heat Pack Logistics: I used standard alkaline AAA batteries, and on the 8-hour setting, they lasted about two weeks. I'd highly recommend rechargeable AAA batteries for ongoing use. It comes with one disposable heat pack; for long-term use, consider a reusable pet heating pad. • Subtle Pulse: In a quiet bedroom, you can hear a faint rhythmic "thump" 💓. It is actually quite soothing for humans too, but worth noting if you are an incredibly light sleeper. ✨ Tip for Success To maximise the calming effect, rub the plush against your own skin or wrap it in a T-shirt you've worn 👕. Combining your scent with the heartbeat adds comforting pheromones to create a powerful sense of security that prevents distress before it starts. 🏆 Final Verdict The Snuggle Puppy Original Heartbeat Toy is an invaluable tool for any owner committed to positive, fear-free puppy raising in 2025. It bridges the gap between the mother dog and a new home perfectly. It is a worthwhile investment in your puppy’s emotional well-being and your own peace of mind!
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