TRUESTARTBarista Grade Lightly Caffeinated Instant Coffee (1 Pack x 100g) Mycotoxin-Free Coffee & Rich in Antioxidants, Premium Freeze-Dried, 100% Full Flavour, Smooth Intense Roast

Good instant coffee. I really like it. Bit of an edge to it. Good price. Been looking for a replacement for what was my favourite (Italian) brand of instant but now not readily available or at a reasonable price. Glad I found this. Confess I'm a bit of a coffee freak and have an espresso machine but when I'm busy I like to have the ease of a good instant available.

For a Robusta (Coffea Canaphora) it doesnt taste very strong tbh. But that being said it does have flavour, but i was hoping for something a little more 'Robust' Pun intended. It has a depth of flavour with very little if any bitterness. It has a slight sweetness to it and lingers on the palette like an expensive quality coffee. It is very smooth for a Robusta so it must be a light roast, lightly acidic too. Caffeine is higher naturally in Robusta and in this it doesn't disappoint. I use a little sea salt to tease out any flavours of most coffees and as I write this review and get to the end of the first cup, I want another. All that being said, if its flavour your after in an instant there are more flavorsome ones (Not Robusta) like Cafe Direct or Lidl's Americano intenso, roughly the same price for 100g. But for caffeine and a good flavour this is a solid choice, from a small UK company thats Eco certified. Coffee in the UK is expensive for a half decent cup. This isnt expensive compared to many, overall its fairly priced imo.

Good Taste - first time I have tried this coffee. Very happy.

People must be sensitive to caffine if they think this is strong. In terms of caffine it's regular at best. And people saying it's the best yada yada are not coffee drinkers and will drink filtered leafs 😅. It smells and tastes just like that mellow birds coffee(not for me) I like a strong bold(not sweet) coffee. If you will drink anything and not fussed this is fine. But if like me you like a good cup of joe try something els. Iv got littles on the way to test although I'm not hopefull a good instant exists.

Taste is amazing.

Don't be fooled by the fancy tin and bright colours. This is very over hyped coffee and despite ordering their richer stronger coffee it was totally tasteless and on par with supermarkets own brands, I would even go as far as saying that branded coffee in a tin is better. I really thought all the fancy advertising was supposed to be honest and real sadly it was all fake and just a gimmick. It's not the worst coffee out there but it far from being good, and for the price point it's a rip off. I would say it's only worth £2 at most. Extremely disappointed and won't buy anything from this brand again. My advice go buy another brand or supermarkets own brand and save yourself money and disappointment. This coffee really is tasteless and weak I am having to add 3 spoons toy cup to get any reasonable flavour I would hate to think what their weaker strength coffee would taste like. I am so disappointed with the coffee I have thrown it in the bin it reminded me of mellow birds coffee completely tasteless. This certainly sits firmly in-between really cheap nasty coffee (above) and (below) supermarkets own brand coffee. Maybe they should spend less money on fancy packaging and instead invest in making good flavoursome rich coffee. Buy kenco ,Nescafé or supermarket own brand from a tin it's far superior and much cheaper.

Lovely smooth coffee

Not great to be honest infact quite disappointing. Reminds me old old cardboard almost a dusty taste . Kenco red or blue both better coffee's.L'or intense far better yes costs more but far better taste / flavour .