Schwarzkopf Keratin Blonde Hair Dye, 11.4 High Lift Pearl Blonde, Professional Quality Permanent Hair Color, Bond Enforcing System, Pre-Color Serum & Purple Conditioner Included

I used this hair dye to go lighter at home, and I’m really happy with the results! It lifted my hair several shades and gave a beautiful, bright blonde color. I also noticed my hair feels soft and not overly damaged thanks to the keratin bond system included in the kit. The kit comes with everything you need — pre‑color serum, conditioner, and gloves — which made the process easy to follow. Definitely recommend this if you want a professional‑looking blonde without going to a salon! ✨💁‍♀️

I have used Schwarzkopf products since the pandemic and love them. My hair is naturally a very mousy brown, which has darkened from a dishwater blonde over the years. It’s just not a pretty color unfortunately, and thus I have been home coloring since as long as I can remember. Earlier this year I did a stint of red, but then was ready to lift back to blonde, which is my comfort zone. I used the Schwarzkopf BlondeMe blue tinted powder and developer to lift, and then let my hair rest. You can see in my first picture how dark my roots are, and the brassiness of my length. I used the Schwarzkopf 9.1 and let that sit on my roots for about 20mins, then worked it through my lengths, and gave an additional 10 mins processing time. I’m please with the way this blended my roots in, and the overall ash color. It’s a little more gray than I anticipated, but I know that it will fade. I personally like the severe ash color, and feel like it compliments my skin tone. This kit has everything I needed and is reasonably priced. I experienced no skin irritation, and feel like this left my hair in good condition after coloring. Again, I’ve been coloring my hair at home for probably 30 years, so I’m super comfortable with the experience, but I feel like, even if you’re a noob, these kits are simple to use, and I would encourage anyone to take the leap, if you’re looking for a reliable, consistently performing product.

⭐️⭐️⭐️⭐️⭐️ The **Schwarzkopf Keratin Blonde Hair Dye in 001 High Lift Platinum Blonde** is excellent if you’re aiming for a striking, professional-level blonde at home! **Color Results:** This shade delivers a very light, platinum blonde that lifted my hair beautifully. It’s bright without pulling too brassy — exactly what you want when going for a high-lift blonde. **Professional Quality:** The formula feels salon-grade, and the results definitely reflect that. It leaves hair looking vibrant and richly toned. **Bond Enforcing System:** I really appreciate the bond-enforcing technology. It helps protect hair during the lifting process, so my hair still feels strong and less damaged compared with typical high-lift dyes. **Included Pre-Color Serum & Purple Conditioner:** The pre-color serum preps hair gently and helps protect strands before coloring, while the purple conditioner is perfect for toning and keeping blonde colors cool and fresh. Together, they make the entire process smoother and more effective. **Ease of Use:** The instructions are clear and application is straightforward — just like a quality home hair color kit should be. **Overall:** If you want a dramatic platinum blonde with care for your hair’s integrity, this Schwarzkopf kit is a fantastic choice. It gives professional-looking results and leaves hair feeling healthy and beautiful. Highly recommend! 💁‍♀️✨

I recently tried this Schwarzkopf Keratin Color in 9.1 Light Ash Blonde, and overall I'm really pleased with the results. The color is cool and ashy, and the included purple conditioner helped tone down any brassiness nicely. It gave me nearly 100% gray coverage, just like the packaging promised.

The color is true to what is shown on the package. Very easy to use and doesn't have a harsh chemical scent. My hair is damaged and thus actually doesn't create more damage. Leaves my hair silky smooth and the color lasts.

Okay, it's important to have realistic expectations when using this! I started from a medium dark brown that had been previously coloroopsed from a wella black. I knew I wouldn't get platinum, but I wanted to see if this was a healthier alternative to bleach. And it absolutely is! I cannot express enough how AMAZING this product is for a color lift that doesn't fry your hair to bits. I did of course have to cut about an inch off the ends, but it still saved me sooo much more damage if I had bleached. Now it did leave me very orange and golden with white roots because I have natural blonde that was grown out a bit. You want to make sure you also buy a toner! I wanted a golden beachy 90s blonde so beige toner + purple shampoo with this hilift will leave you with a really lovely mix of platinum and golden fairytale blonde. I would recommend this over bleach *if* you've stripped any other colors out first or are starting with natural hair!

Color True to box. Leaves hair very soft. Color lasts great.

This product is as close to professional color as i have ever used. My hair is the same color as advertised on the box, medium blonde. At four weeks the color is still very rich, hasn't faded. I'm very pleased!

This is the perfect colour for me. Not brassy or too light. It's a natural medium blonde.. it felt nice and gentle on my hair

It isn't the same colour as the one I bought in the store

This is review for the (dark) caramel blonde hair color. Blonde or caramel it is not. Dark, however, it is: very, very dark, and very, very red. It brought my dark blonde colored hair (about level 7) to a medium to dark intense brown red (level 4 or 5). The color itself is brilliant and beautiful, but way too dark, especially for someone with a lighter complexion. Reason I am giving two stars is the quality of the hair color itself. Even after several shampoos, including clarifying shampoo and shampoo mixed with hair color remover, it is stubbornly sticking to my hair, including my grays, and has only become slightly lighter (around level 6). I have been looking for a hair color that covers gray hair well ever since L'Oreal Excellence changed their formula and my usual medium blonde hair color did not color as before. This brand of color seems to be one that does the job. If only the color was lighter!

Amounts of harmful ingredients in these dyes are skyrocketing. They're killing my hair. Two stars for this dye only because the shwartzcoph "diamond shine" collection killed all my hair at once, and "keratin treatment" kills it a little bit slower.